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Motion graphics are essential for creating captivating visual content that goes beyond traditional video editing. Video editing primarily involves piecing together live-action footage, while motion graphics entail developing animated visual elements from scratch, including text, icons, and intricate 3D animations. This approach not only enhances visual appeal but also effectively conveys complex ideas, making it invaluable across various fields such as education, marketing, and corporate communications. However, companies often face significant challenges when hiring motion graphic designers, especially for remote positions. The abundance of talent available online makes it difficult to assess the suitability of candidates from a distance, and evaluating their skills without direct observation can be problematic. 

But managing remote designers introduces issues such as ensuring productivity and accountability, handling equipment procurement, and navigating legal and contractual complexities. Then there’s also the challenges on hiring a skilled and professional motion graphic designer that would fit your company brand and requirements for your projects.

In this article, you will explore the difference between motion graphics and video editing, and how the former plays a critical role in video production – especially for educational platforms. Moreso, find out how Rubii can help you find a motion graphic designer who can work remotely with our professional recruiters skilled in remote hiring and managing remote workers. 

What is Motion Graphics and How is it Different from Video Editing?

What is Motion Graphics and How is it Different from Video Editing

In video production, motion graphics are essential for adding animated visual elements to convey information, enhance storytelling, and capture the viewer's attention. Unlike conventional video editing, which aims to piece together live-action footage, motion graphics involve creating animated components such as text, icons, and illustrations from scratch. This dynamic approach not only enhances the visual appeal of content but also effectively conveys complex ideas, making it a valuable tool for communicators, educators, and marketers.

The adaptability of motion graphics is evident in its various forms, such as animated logos and branding elements, infographics and data visualizations, 3D models and animations, kinetic typography, and character animations. These elements offer multiple benefits, including increased viewer engagement and attention span, simplifying complex information, reinforcing brand recognition and consistency, and adding emotional depth and richness to content.

By incorporating motion graphics into video projects, you can create a more immersive and captivating visual experience that resonates with your audience and enhances the overall impact of your message.

How Having Animation for your Videos can Enhance Your E-Learning Platform

How Having Animation for your Videos can Enhance Your E-Learning Platform

With visually exciting and interactive content, animation can significantly enhance the educational experience on your e-learning platform. By dissecting difficult ideas into captivating visual components, animations facilitate learning and enhance comprehension. In addition to better capturing students' attention, this accommodates a variety of learning preferences, which facilitates knowledge retention. You may create a more engaging and inspiring learning environment that increases engagement and contributes to improved educational outcomes by utilizing animations.

Advantages of Having a Motion Graphic Designer for Your Educational Platform

Increased Engagement

Compared to still photos or text, motion graphics are considerably more effective in drawing in and holding the attention of viewers. Animated features can increase the amount of engagement with your content by breaking down difficult ideas into simply understood images.

Enhanced Retention

Studies indicate that when information is given using animations, viewers retain it more well. Key points can be visually reinforced by a motion graphic designer, which will help your audience retain and comprehend the information more easily.

Keeping Your Brand Consistent

A skilled motion graphic designer makes sure that the tone and message of your videos stay true to your brand. Utilizing fonts, colors, and visuals consistently strengthens your brand identity and produces a cohesive viewing experience.

Challenges on Finding and Hiring Motion Graphic Designer

Challenges on Finding and Hiring Motion Graphic Designer

Locating the Right Remote Workers for Graphic Design Jobs

Finding the right remote motion graphic designer can be quite a challenge due to the abundance of talent available online and the difficulty of assessing their suitability from a distance.. Additionally, remote hiring makes the selection process of hiring harder since Talent Acquisitions needs to evaluate a candidate's fit within your team and their ability to communicate effectively because in-person assessments and interactions are not possible.

Assessing Skills and Experience

Assessing the skills and experience of remote motion graphic designers presents its own challenges. Without the ability to observe a candidate's work process directly, evaluating their proficiency with essential software and design techniques relies heavily on the accuracy and quality of their portfolio and test projects. The lack of physical presence also complicates the assessment of their work habits, problem-solving abilities, and how they handle feedback, potentially leading to a misalignment between their claimed skills and their actual performance.

Productivity and Accountability

Ensuring productivity and accountability with remote motion graphic designers can be challenging due to the absence of direct supervision. Tracking progress and maintaining consistent communication can be challenging, and without a structured environment, there's a risk of decreased motivation or distractions impacting work quality and timelines. Establishing effective methods for monitoring progress and ensuring regular updates requires robust systems and trust between the designer and the employer.

Onboarding

Onboarding remote motion graphic designers involve unique challenges compared to in-person hires. Integrating a remote designer into your team and company culture requires overcoming the physical distance that can impede relationship-building and team cohesion. Providing the necessary resources and training remotely can be less effective than in-person onboarding, potentially leading to misunderstandings about company processes or workflows. Additionally, the lack of face-to-face interactions can delay the designer's acclimatization to the team and project expectations.

Equipment Procurement

Procuring equipment for remote motion graphic designers introduces logistical difficulties. Ensuring that remote hires have the right online video editing tool subscriptions, software, hardware, and technological support can be complicated by the need to coordinate shipping, setup, and maintenance from afar. There's also the risk that equipment may not be fully compatible with the designer's existing setup, leading to technical issues that can disrupt their work. Managing these aspects remotely requires careful planning and communication to avoid downtime.

Legal and Contractual Issues

Navigating legal and contractual issues with remote motion graphic designers can be complex due to the different regulations of different countries. Drafting contracts that address remote work specifics, such as intellectual property rights, payment terms, and confidentiality, must account for the remote nature of the work, which may involve multiple legal frameworks. Ensuring compliance with local labor laws, tax regulations, and other legal obligations can be challenging without a clear understanding of the designer's location and applicable regulations, increasing the risk of legal complications or disputes.

How Rubii can help you find Remote Motion Graphic Designer for Your E-Learning Platform

How Rubii can help you find Remote Motion Graphic Designer for Your E-Learning Platform

Rubii offers assistance to companies in finding talented professionals, such as skilled remote Motion Graphic Designers. With Rubii, you can easily find the perfect motion graphic designer who fits your company's brand and needs without the hassle of going through countless resumes and portfolios. 

Finding Qualified Remote Motion Graphic Designer Talents

It can be overwhelming to choose the ideal remote motion graphic designer if you don't know where to start. Here's where Rubii comes into play. Rubii provides access to a carefully chosen pool of leading motion graphic designers who have passed stringent screening procedures. Our talent acquisition is made to make the process run smoothly, saving you time and energy while guaranteeing that you get in touch with the best designer for your project. You can lower the time and expense involved in traditional hiring practices, improve the caliber of hires, and quickly assemble a team that supports your project objectives by utilizing our network of top talent.

Assessing Skills and Experience

Rubii guarantees that skill assessment is conducted during the interview screening process for all candidates, making sure to filter through the candidate pool and forward those who meet the required qualifications. Additionally, Rubii's client reviews and ratings system offers an extra level of confidence about the professionalism of the person you are hiring.

Productivity and Accountability

Managing remote motion graphic designers can pose challenges, but Rubii's team management software simplifies progress tracking, ensures responsibility, and helps meet deadlines. Using Rubii, you can keep track of employee progress in real-time, define clear goals and deadlines, monitor work hours, activity, and task completion; and use the time-tracking and screenshot features to ensure employee compliance to company rules. Rubii instills confidence that your project is in capable hands.

Onboarding

Employee onboarding a remote motion graphic designer can be a time-consuming and intensive task.Through Rubii, customized workflows and checklists can be established to automate the onboarding process, simplifying the assignment and tracking of tasks to ensure the motion graphic designer fully grasps project requirements. Our centralized platform grants secure access to project files, software, and tools, reducing the time and effort required to integrate a new motion graphic designer into your team. By making use of Rubii's features, you can mitigate the risk of project delays and scope creep, enhance collaboration and communication with your remote motion graphic designer or local motion graphic designer, and boost productivity with a transparent and efficient onboarding experience. 

Equipment Procurement

While there are companies who has a standard budget and device specs for all employees, it is important to remember that the software that a Motion Graphic Designer uses may not be compatible with the everyday office laptop. They will need high-end equipment that are able to support the specified specs needed by their tools. That’s where Rubii comes into play. Rubii simplifies the equipment procurement process for your remote new hire with its automated process in request, approvals, and integrating with vendors to get the equipment that your new Motion Graphic Designer needs. We have a customizable equipment list for different roles or departments that would ensure that the new hires would get the right device for their work while still being in the company’s price cap. This helps companies to reduce the time and effort to procure equipment and ensures a smooth an onboarding experience for the new hire. 

Legal and Contractual Issues

Rubii includes a standard contract that clearly outlines the scope of work, payment terms, intellectual property rights, and confidentiality agreements. This helps protect both you and your remote motion graphic designer while reducing the risk of legal disputes. Additionally, Rubii considers international legal requirements when hiring across borders. Leveraging its expertise in global recruitment, Rubii facilitates employment contracts that adhere to the employment laws of both the company’s and the candidate’s countries.

Conclusion

Using motion graphics in your video projects can change how viewers and viewers' perceptions of your content are formed. Motion graphics are a flexible and powerful approach to engage viewers and clearly communicate your message, whether you're improving instructional materials, reiterating company identity, or demystifying difficult information. However, there are unique difficulties in locating and employing the best motion graphic artist, especially for remote work. Tools such as Rubii, which provide a vetted talent pool, make onboarding easier, and handle equipment and legal-related problems, help expedite this process. Adopting these solutions will guarantee that you locate a designer that can effectively and efficiently realize your idea, in addition to making the hiring process easier.

All set to begin your video projects? Speak with Rubii and start looking for new talent and video editors who can assist your business with corporate and promotional videos. Click here to make contact.

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